We Tested 8 Quiz Maker Websites So You Don’t Have To (2026)

TL;DR

We tested 7 quiz maker websites – Qzzr, Typeform, Interact, Mentimeter, ProProfs, Quiz-Maker.com, Jotform, and Quizizz – across five criteria: lead capture, personalization, ease of use, free plan reality, and value for money. Qzzr is the only platform that gives coaches, educators, course creators, consultants, and marketers a genuinely complete free plan – 300 completions, all features, no credit card. Typeform gives you 10 responses a month free. Interact has no free plan at all. Mentimeter is built for live presentations, not lead gen. ProProfs caps results at 10 quiz takers on the free plan. Jotform is a form builder that moonlights as a quiz tool. Quiz-Maker.com has no lead capture. Quizizz is a classroom game engine. If you want to generate leads and personalize content delivery, Qzzr is the clear choice.

Why a quiz beats a form every time

The average form converts at 3%. The average quiz converts at 30–50%. The difference is curiosity and personalization – both things a form is structurally incapable of delivering. Forms take. Quizzes give. Every quiz completion returns a result that feels tailored to the person who took it. That result page is where your CTA lives, your offer lands, and your conversion happens. Forms dump everyone on the same thank-you page. Quizzes send each person somewhere different – because they answered differently.

That’s not a feature difference. It’s a category difference. When you’re choosing a quiz maker website, you’re choosing how much you trust generic versus personalized to drive action. The data is not ambiguous.

What we tested and how

We signed up for a free account on every platform on this list. We built a lead generation personality quiz on each one. We tested lead capture setup, outcome-based logic, result page customization, embedding, and CRM integration. We noted what required payment and what was genuinely free. We also factored in the actual usability of each tool – not just feature count.

The five criteria we scored each platform on:

• Lead capture capability on the free plan
• Outcome and personalization logic
• Ease of use for non-developers
• Free plan reality (not marketing, actual limits)
• Value for money on paid plan.

Free plan comparison

Feature	Qzzr	Typeform	Interact	Jotform	Mentimeter	ProProfs	Quiz-Maker.com	Quizizz
Free plan (permanent)	Yes – 300 completions	Yes – 10 responses/month	No – 14-day trial	Yes – 100 submissions/month	Yes – 50 participants/month	Yes – 10 results shown	Yes – basic quizzes	Yes – classroom use
Lead capture on free plan	Yes	Yes	Trial only	Limited	No	No	No	No
Outcome/personality logic	Yes	Limited	Yes	No	No	Limited	No	No
Branching and logic	Yes	Paid only	Paid only	Limited	No	Paid only	Limited	No
AI quiz builder	Yes – topic or URL	Yes	Yes	Yes	Yes	Yes	Yes	Paid only
Built for lead gen	Yes	Partially	Yes	No	No	No	No	No
No credit card to start	Yes	Yes	Yes (trial)	Yes	Yes	Yes	Yes	Yes

Paid plan comparison

Feature	Qzzr	Typeform	Interact	Jotform	Mentimeter	ProProfs	Quiz-Maker.com	Quizizz
Starting paid price	$9/month	$29/month	$39/month	$34/month	€13/month	$19.99/month	Paid trial	$12/month
Responses on paid plan	1,000/month	100/month	500 leads/month	1,000/month	Unlimited	100 quiz takers	N/A	Unlimited
Custom result pages	Yes	Limited	Yes	No	No	Limited	No	No
Embed on website	Yes	Yes	Yes	Yes	Limited	Yes	Yes	Limited
Branding removal	Included	Paid	Paid	Paid	Paid	Paid	Paid	Paid

1. Qzzr – Built for exactly this

Free plan: 300 completions. All features. No credit card.

Every tool on this list can make a quiz. Qzzr is the only one where lead generation and personalization aren’t add-ons – they’re the foundation. Qzzr free quiz maker gives you 300 completions with every feature unlocked: lead capture, branding, 30+ formats, outcome logic, branching, custom result pages, CRM integrations, and embed options. No feature walls. No trial countdown.

For coaches

Qzzr is built for the “What type of [X] are you?” quiz that coaches use to qualify leads and segment their audience before a discovery call. Build a personality quiz that ends with a result page tailored to each type – one page for “The Ready-to-Scale,” another for “The Stuck in the Weeds.” Each result page has its own headline, copy, image, and CTA. Your calendar link lives on one. Your free resource lives on another. The quiz does the qualifying before you even speak to them.

For educators and course creators

Qzzr’s course path quiz helps prospective students find the right course before they’ve even browsed the catalogue. A “Where should you start?” quiz captures emails, segments by learning goal, and shows the recommended path before capturing emails.

For marketers

Qzzr quizzes and mini-games like crosswords, Sudoku, Wheel of Fortune are campaign-ready. Embed on a landing page, share via social, run as a lead magnet, or fire from a pop-up. Every quiz completion can be routed to your CRM via webhook. Every result segment can trigger a different email sequence. The outcome logic lets you build quizzes that feel personal even at scale – because they are. Each result page has its own headline, copy, image, and CTA. A “Strategist” result sends someone somewhere different than a “Creative” result.

The AI personality quiz maker

Qzzr’s AI quiz builder generates a complete quiz from a topic or URL – questions, answer choices, personality types, and the result copy for each type. Not just a question list. A fully structured quiz, wired with outcome logic, ready to brand and publish. Drop in “What kind of entrepreneur are you?” and get back a quiz with 3-5 personality types, 7-10 questions mapped to each type, and result pages written for each outcome. Edit what you want. Launch what you don’t.

What makes Qzzr the standout:

• 30+ quiz formats including personality quizzes, assessments, scored tests, polls, predictors, and minigames
• Lead capture built into every quiz format on the free plan
• Branching logic and outcome scoring on the free plan
• Custom result pages per outcome – each with its own headline, copy, image, and CTA
• Templates for coaches, marketers, educators, and eCommerce brands
• GDPR-compliant consent options built in
• Embed anywhere – website, landing page, email, pop-up

Pricing: Free for 300 completions (all features). $9/month for 1,000 completions. +$5 per extra 1,000 anytime.

No gimmicks. No locked features. Just build, launch, and grow.

2. Typeform – Looks great. 10 responses a month. Yes, really.

Free plan: Unlimited forms. 10 responses per month total. Across everything.

Typeform is beautiful. The one-question-at-a-time conversational format is genuinely pleasant to take. No disagreement there.

But 10 responses per month free – across all your forms combined – makes it functionally unusable for anyone trying to actually run a quiz for lead generation. Share it with a small audience and you’ll hit the ceiling in the first hour. Responses then stop until the month resets.

Want branching logic (required for any outcome-based quiz)? Paid. Remove Typeform branding? That’s the $56/month plan. Want to capture leads from your quiz on a real campaign? You need at least the $29/month plan for 100 responses. That’s 100 responses – not 100 leads. If someone completes a quiz without opting in, that still counts as a response.

What it does well:

• Genuinely beautiful interface – best-looking quiz tool on this list
• Conversational, one-at-a-time question format increases engagement
• Strong integrations (HubSpot, Salesforce, Mailchimp, Zapier)
• AI form builder included on free plan

Where it falls short:

• 10 responses/month on free plan – not a typo
• Branching logic is paid-only
• Custom result pages require significant manual setup
• Branding removal costs $56/month
• Not built for outcome-based personalization at scale

The honest verdict: Beautiful, but 10 responses/month free makes it unusable for real campaigns. If you want to run a lead gen quiz with Typeform, the $29/month plan gives you 100 responses. Qzzr gives you 300 for $0.

3. Interact – Capable tool. No free plan.

Free plan: None. 14-day trial. Quizzes stop working when it ends.

Interact is a capable quiz funnel tool built specifically for lead gen. The outcome logic is solid. The result pages are customizable. The integrations with email marketing platforms are deep. If you’re an established business that knows quizzes work for you, Interact has the infrastructure to support serious quiz funnels and captures emails before showing the recommended path.

But there is no free plan. The 14-day trial is a timer, not a gift. When it ends, your quizzes stop working unless you’re paying $39/month. The Lite plan caps you at 5 quizzes and 500 leads per month at that price. Branching logic and advanced integrations require higher tiers.

That’s more than 4x the cost of Qzzr’s paid plan – for broadly similar core functionality.

What it does well:

• CRM integrations – Mailchimp, ConvertKit, HubSpot, ActiveCampaign
• AI quiz builder on all plans
• Established platform with proven lead gen track record

Where it falls short:

• No free plan
• $39/month entry price is steep for testing
• Advanced logic requires higher-tier plans
• Quiz limit on Lite plan (5 quizzes)

The honest verdict: Capable quiz funnel tool, but no free plan and $39/month entry price is steep. If you’re testing whether quizzes work for your business before paying for them, Interact won’t let you find out.

4. Mentimeter – Live engagement tool, wrong category entirely.

Free plan: 50 participants per month. For live presentations.

Mentimeter is excellent at what it does – turning presentations into live, interactive experiences. Polls, word clouds, Q&A, live quizzes during a webinar or class. If you’re running a live session and want the room to respond in real time, Mentimeter is built for that.

Mentimeter is not built as a standalone quiz maker. There’s no lead capture form. There’s no outcome-based logic – no “based on your answers, you’re a Type X” result. Quizzes are scored or unscored in real time during a live session. You can’t embed an evergreen quiz on your website, run it asynchronously, or build a lead funnel from it.

The free plan gives 50 participants per month with basic features. CRM integration, branding control, and analytics exports are all locked behind paid plans starting at €13/month.

What it does well:

• Live audience engagement during presentations, classes, and webinars
• Clean, modern interface
• Direct integration with PowerPoint and Teams

Where it falls short:

• No lead capture of any kind
• No outcome-based personalization
• Not embeddable as an evergreen quiz
• Wrong tool for asynchronous lead generation

The honest verdict: Excellent for live presentation engagement, wrong tool for lead gen entirely. If you need live poll engagement during webinars, Mentimeter is great. If you want to generate leads from your website, it’s the wrong category entirely.

5. ProProfs – Solid assessments. Capped at 10 on the free plan.

Free plan: Unlimited quizzes. 10 quiz takers total on free plan.

ProProfs Quiz Maker is built for assessments, training, and education. It handles scored tests, knowledge checks, certifications, and compliance training well. The question bank is large. Anti-cheat features (randomization, tab-switch prevention) are built in. If you’re running corporate training or academic assessments, ProProfs has the functionality you need.

The free plan limits results to 10 quiz takers total – not per month, Ew..10 total before it stops. Ads are shown on free-plan quizzes. Branding control, CRM integration, and branching logic are paid features. The Essentials plan starts at $19.99/month for 100 active quiz takers per month. The Business plan at $39.99/month adds CRM integration and branding. As your audience grows, the per-quiz-taker pricing model means costs scale steeply.

What it does well:

• Strong for assessments, tests, and certifications
• Large question bank and premade quiz library
• Anti-cheat features: randomization, tab-switch prevention
• Good for education and corporate training

Where it falls short:

• Results capped at 10 quiz takers on the free plan – a real limit, not a soft cap
• Ads shown on free plan quizzes
• No outcome-based personality quiz logic
• Pricing scales steeply with quiz taker volume
• Interface is functional but dated

The honest verdict: Strong choice for structured assessments and corporate training. Not designed for lead gen, personalization, or marketing use cases. The free plan is essentially unusable – 10 quiz takers total is a preview, not a working product.

6. Quiz-Maker.com – Low friction. Less features

Free plan: Unlimited basic quizzes. No account required to build.

Quiz-Maker.com is the fastest way to build and share a basic quiz on this list. You don’t need an account. Drop in questions, share the link, get results. For teachers who want a quick knowledge check or anyone who needs a scored quiz with no friction, it works well.

There is no lead capture. No email gate. No outcome-based logic. No “based on your answers” result. Quizzes are scored or pass/fail. Response data requires signing up and upgrading to a paid plan. It’s a quiz tool built for education, not for growing your list.

What it does well:

• No signup required to build and share a basic quiz
• AI generation from PDF, text, or topic prompt
• Certificates, leaderboards, and timers on free plan
• Clean, low-friction experience

Where it falls short:

• No lead capture or email gating
• Not a professional builder for marketing teams or small businesses
• No outcome-based personality quiz logic
• Response data and analytics require a paid account
• Not built for marketing or lead gen use cases

The honest verdict: Great tool for educators who want a fast, friction-free quiz. For anyone who wants quizzes to grow their list or personalize content delivery, it’s missing the core features.

7. Jotform – More form than quiz

Free plan: 5 forms, 100 monthly submissions, 1,000 views.

Jotform is a powerful form builder, and it’s genuinely free with a useful submission limit. If you need an online quiz maker fast, Jotform will get you there. The drag-and-drop builder is clean. The integrations are extensive – Google Sheets, Airtable, Zapier, CRMs. You can build a scored quiz, show a result, and capture an email address.

But Jotform is fundamentally a form builder. There’s no outcome-based personality logic – no “here’s what type you are based on your answers.” Branching logic exists but is limited compared to tools built for quiz funnels. Lead capture exists, but it’s a form field – not a pre-result gate designed to convert on curiosity. For basic scored quizzes or simple knowledge checks, Jotform is capable. For lead gen quizzes with personalized outcomes, it’s the wrong category.

What it does well:

• Free plan for a form builder (100 submissions/month, 5 forms)
• Clean builder, fast to learn
• Strong integrations – Google Sheets, Airtable, Zapier, CRMs
• Auto-grading for scored quizzes

Where it falls short:

• No outcome-based personality quiz logic
• Not designed for lead gen quiz funnels
• Branding is behind paywalls
• Free plan shows Jotform branding on all forms

The honest verdict: Solid free form builder that moonlights as a quiz tool. If you specifically need a quiz maker for lead generation and personalized outcomes, Jotform won’t cut it.

8. Quizizz – Classroom game engine. Not for other use cases.

Free plan: Unlimited classroom quizzes. Built for students, not marketers.

Quizizz is an excellent classroom tool. Students join with a code, answer in real time or async, and compete on a leaderboard. Teachers get detailed per-student analytics. The gamification is polished. For K-12 and higher education classroom engagement, Quizizz is one of the best free tools available.

It is not a lead generation or marketing tool. There’s no email capture. No outcome-based logic. No result pages. No CRM integration on the free plan. The AI quiz builder is paid-only. For anyone trying to generate leads, build a marketing funnel, or personalize content delivery, Quizizz is the wrong category entirely.

What it does well:

• Best classroom game engine on this list
• Free for unlimited classroom quizzes
• Detailed per-student analytics on free plan

Where it falls short:

• No lead capture of any kind
• No outcome-based personalization
• AI quiz builder is paid-only
• Not designed for marketing or lead gen use cases

The honest verdict: Best classroom game engine on this list, completely wrong category for lead gen or marketing. If you’re a teacher or professor, try Quizizz only in the classroom. If you’re a marketer, coach, or course creator, don’t.

See it before you build it

This section of the page is itself built on Qzzr – take it to see the quiz flow, result pages, and lead capture in action.

Like what you see? Build yours free on Qzzr – no credit card, no timer, no feature walls.

How to create a quiz on your website in 5 steps

You don’t need a developer. You don’t need a designer. Here’s how to go from idea to live quiz on Qzzr:

Step 1: Pick your quiz type Are you building a personality quiz, a scored knowledge test, or a product recommendation quiz? Each works differently. Personality quizzes sort people into types. Scored quizzes grade correct answers. Recommendation quizzes match people to a product, course, or offer. Knowing which one you’re building shapes everything else.

Step 2: Write your questions 6-10 questions is the sweet spot for most quizzes. Enough to feel meaningful, short enough to keep people engaged. Each question should move the taker closer to a result. Under 6 feels lightweight. Over 12 and people drop off before they finish.

Step 3: Set up your result pages Every quiz needs result pages – one per outcome. Each gets its own headline, a short description, and a CTA. This is where personalization happens. Someone who gets “Result A” should see something different from someone who gets “Result B.” Don’t send everyone to the same page.

Step 4: Add a lead capture form Place the form after the last question, before the result page. That gap between finishing the quiz and seeing the result is your best conversion moment – people want the answer. Keep it short: name and email is enough. Qzzr lets you add this to any quiz on the free plan.

Step 5: Brand it, publish it, embed it Add your logo and colors. Test the quiz yourself end to end. Then copy the embed code and drop it onto your website, landing page, or share it as a direct link.

Pro tip: Link the CTA on each result page to something relevant to that result. The same generic link on every result page wastes the personalization you just built.

FAQ – Quiz maker websites for lead gen and personalization

The bottom line

Every tool on this list has a use case. Most of them are wrong for lead generation and personalization. Here’s where each one actually fits:

• Qzzr – The only platform with a genuinely complete free plan for lead gen. 300 completions, all features, no credit card. The clear choice for coaches, marketers, educators, and course creators.
• Typeform – Beautiful, but 10 responses/month free makes it unusable for real campaigns.
• Interact – Capable quiz funnel tool, but no free plan and $39/month entry price is steep.
• Mentimeter – Excellent for live presentation engagement, wrong tool for lead gen entirely.
• ProProfs – Solid for assessments and training, but results capped at 10 on the free plan and not built for marketing.
• Quiz-Maker.com – Low-friction quiz building for educators, but no lead capture and no outcome logic.
• Jotform – Strong free form builder, but built for forms not quiz funnels. No outcome logic.
• Quizizz – Best classroom game engine on this list, completely wrong category for lead gen.

Every other tool either has no free plan, caps responses so low the free plan is useless, or isn’t built for lead generation at all. Qzzr is the only one where the free plan is genuinely usable – and the paid plan is genuinely affordable.

Ready to build your first lead gen quiz?

Start free on Qzzr. No credit card. No features locked behind a paywall. Just build, launch, and see what works.